Issue 2, April 2011

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Supplier Diversity Newsletter

MWBE Featured Supplier 

Badia Spices is a family-owned business, founded in Miami in 1967, based on offering great value to the consumer.  From humble beginnings, the Badia family filled spice jars by hand at night and delivered its offerings to the local grocery trade. Celebrating its 44th year, BadiaBadiaSpices Spices has grown to become one of the largest packers of spices for the retail and foodservice industries in the country.  Badia-branded products, including its signature items Complete Seasoning and Mojo Marinade, can now be found in 48 countries and 30 states. 

From its headquarters in Doral strategically located near the port of Miami, Badia annually imports millions of pounds of spices directly from source countries across the globe.  Operating from a state-of-the-art 100,000 square foot facility, the Badia line has expanded to include over 500 items including spices, blended seasonings, olive oil, marinades, hot sauces and exotic products like Mexican Chile pods and coconut water. 

Products from Badia are manufactured under strict HAACP guidelines.  The plant is audited by Silliker with a 96.6% rating with extensive detail to Good Manufacturing Practices and Standard Operating Procedures.  Attention to food safety is prevalent throughout the process which includes purchasing high quality sterilized ingredients which are pathogen-tested and metal-detected before packing.  Badia is certified kosher by the Orthodox Union, approved by QAI to pack organic products, and is a certified minority-owned business. 

Badia packs its spices on multiple high-speed production lines designed to offer quality, consistent finished products in multiple sizes.  With cost-efficiencies in procurement of raw materials, packaging, processing, and shipping. Badia is a true low-cost producer of quality finished goods. 
In its partnership with SYSCO, Badia Spices fills multiple roles.  As an expert in ethnic products Badia offers unique goods for specialty markets.  In its primary role, Badia provides quality spices to the value- conscious customer from a minority-owned SYSCO diversity supplier.

“The trick to Badia is tenacity.  Life is a marathon.  If you do nice things and hang in there, good things happen to you.”   Joseph “Pepe” Badia—Owner, Badia Spices




MWBE Recipe Corner

Badia Tropical Mojo & Jerk Steak 

4 Certified Angus Beef® brand steaks (T-bone, ribeye, etc.)
Badia Jerk Seasoning
2 cups of Badia Mojo Marinade

Put steaks in a glass, oven-safe baking dish large enough to hold 4 steaks. Pour 4 cups of Badia Mojo Marinade over the top. Turn the steaks over to coat the bottom. Cover and refrigerate for 2 hours. Remove the steaks from the refrigerator and put them on a large plate. Sprinkle Badia Jerk Seasoning generously on both sides and rub it in. Let the steaks sit for one hour before grilling. Using a grill or skillet, cook steaks for 7-8 minutes on each side until the internal temperature reaches 130 degrees.

6/24 oz Jerk Seasoning - 8019869
4/1 gal Mojo Marinade - 8381584


Super Regional Conference – MWBE Supplier Participation

Sysco’s “Featured” MWBE Suppliers:

Sysco hosted its annual Super Regional Conference in February and it was a great success.  Sysco featured two MWBE suppliers, King Cheesecake and Omni Meats (Commander’s Choice-Sysco brand).  Both are seasoned MWBE suppliers that have been doing business with Sysco for more than five years now. 


 KingCheesecakeCompanyLogo OmniCustomMeatsLogo  CommandersChoiceLogo 


Other MWBEs attended the conference as well including, Renaissance Man Food Services, Carla’s Pasta and Devi Seafood.


 RenaissanceManLogo CarlasPasta   DeviSeafoodsLogo



Success Stories

As a result of the exposure at conference, both King Cheesecake and Omni Meats have engaged several OPCOs with new business opportunities. 
“This was our second time attending the conference within the last seven years and both times we were invited to participate by Al Gaylor and the Diversity division at Sysco Corporate. Our first time attending was more of a learning experience and we gained valuable insight into the fact that OpCos tend to be looking for new or unique products and services.

At this year’s conference we wanted to be in a position to offer a couple of new products and we got great responses and follow up. I’ve met with OpCos and I’m still meeting with OpCos with positive results as a result of discussions from this year’s conference. We also got great support this year from Corporate Division Director’s in general and Doug Aistrup in particular with our Sysco Commander’s Choice brand of products and I appreciate Doug and Corporate’s pro-active approach with promoting its brand of products.” –Curtis Sullivan, Omni Meats

“This was our second time attending the Sysco conference in the last five years.  The first time was a regional conference for a smaller number of OpCo’s and it was a true learning experience for us. We appreciate being invited a second time by Al Gaylor and the Sysco Diversity team to exhibit at the Sysco conference this year in front of a larger audience of OpCo’s.. King Cheesecake Company, Inc. got a chance to showcase our line of gourmet manufactured bakery products for the OpCo’s with great success. Many, of the OpCo’s were very interested and impressed with our unique look, taste and variety of products in each category. We have also had overwhelming support from Laura Cruz and the bakery department at Corporate. Laura has been very inspirational and has offered continuous support and guidance to our company. Also, we have been very busy since the conference and would like to say Thank You to Sysco Corporate and the Sysco Supplier Diversity team for all of their efforts and continuous support of our company & products. As a Diverse supplier, it was truly an honor to be part of such a spectacular conference.”—John King, King Cheesecake Company


Sysco Heritage Supplier Diversity Award

Sysco is pleased to recognize the suppliers who contribute so much in helping us meet the changing demands of the foodservice industry. To show our appreciation for the outstanding contributions of our diverse suppliers, Sysco presents the Heritage Supplier Diversity Award to three minority or woman-owned supplier partners each year.
Suppliers are judged for excellence across various service areas, including new products, sales growth, promotional support, service and administrative efficiencies. It’s our pleasure to recognize the suppliers who contribute so much in helping us meet the changing demands of the foodservice industry.
In February 2011, Sysco announced our 2010 Supplier Diversity Heritage Award winners:


Left: John McIntyre, VP Merchandising (Sysco); Herschel Walker, CEO (RMFS); John Staples, (RMFS); Al Gaylor, VP Industry Relations & Diversity (Sysco)

Congratulations to Renaissance Man Food Services, winner of the Sysco Gold Heritage Award 2010!









 Gold – Renaissance Man Food Services (RMFS)

 Silver – Signature Breads

 Bronze – Carla’s Pasta



Sysco's Minority & Women-Owned (MWBE) Supplier Spend

Sysco partners with over 400 minority and women-owned suppliers, and each year this base continues to grow.  Diverse suppliers help Sysco meet the changing demands of foodservice operators while supporting strategic alliances that enable the continued success of Sysco, our customers and our supplier partners.
It is important that Sysco continues to utilize minority and women-owned suppliers from a corporate and operating company position.
Sysco continues to grow its purchases (Spend) from minority and women-owned suppliers each year.  Sysco's MWBE Spend for FY 2011 increased to $690 million, compared to FY 2010 MWBE Spend of $673 million. 


Sysco's Supplier Diversity Registration Portal

Please direct new and existing minority and women-owned suppliers to Sysco’s Minority Supplier Registration Portal on the website:
The registration portal allows Sysco to source various MWBE suppliers for products of interest, when the need arises.  It also allows the supplier to upload MBE, MWBE, Hubzone or SBA (8A) certificates their company has acquired as well as create and/or update their company profile.
If you haven't done so, please encourage your suppliers to register their company as a minority and/or woman-owned supplier.

Why Supplier Diversity is Important to Sysco Operating Companies

Restaurant decision makers, with whom Sysco does business, are becoming increasingly multicultural, multilingual, and multifaceted and often require "Nitch" or unique products from minorities or women-owned companies. 

  • Minorities and women represent the fastest growth to the consumer/business base, and contribute dramatically to the revenue stream that major corporations, including Sysco enjoy. 
  • MWBEs can offer potentially a better price for Sysco and non-Sysco Brand products. 
  • Sysco can potentially receive quicker turnaround and better or expanded levels of service from MWBEs. 
  • Supporting MWBEs allows Sysco to give back to the communities where Sysco employees live, work and do business. 
  • Helps M/WBEs grow and participate on a level playing field with other Sysco suppliers. 
  • Many key customers, including the military, national accounts and gaming customers track and depend upon Sysco's Tier 1 purchases from minority and women-owned supplier partners.

For comments or questions regarding Supplier Diversity at Sysco, please contact:

Karen Lashley, Manager of Supplier Diversity
Sysco Corporation
1390 Enclave Parkway, Bldg. A
Houston, TX 77077
281.584.1484 (direct)